Intertextuality

This Superbowl ad, the E*trade baby is a commercial that I think the advertisers took a lot of "old formulas"(talking baby, gross effects, etc) and tried to make a new commercial with it. First, the talking baby-Quizno's anyone?? That was my first horizontal thought. Then I start vertically thinking and talking babies reminded me of the Kirstie Alley and John Travolta movies-Look Who's Talking then that low budget film Baby Geniuses. Then there's all the YouTube clips of laughing babies and Charlie biting fingers. Talking kids are cute; they make people laught. I think they are cuter than the talking animal commercials, those can get creepy. Intertextuality is like my mind map: one thing leads to the other and next thing I know I'm equating this commercial to The Exorcist (the spit-up at the end..ha). The commercial is cute, quick and gets the message out : E*trade is so easy, even an infant could do it. BUT it doesn't really say how to do it or what is a good trade--I don't think I would trade online but then again many people might.